Job description
Responsible for planning, negotiating, and purchasing advertising space across digital and traditional media platforms to maximize campaign performance and return on investment. This role involves analyzing target audiences, selecting appropriate channels, managing budgets, and optimizing campaigns based on performance metrics. The Media Buyer works closely with marketing teams and media vendors to ensure ads reach the right audience at the right time while maintaining cost efficiency.
Your Qualifications
Bachelor’s degree in Marketing, Advertising, Media, or a related field
1-2 years of experience in media buying or digital advertising
Strong knowledge of advertising platforms (e.g., Meta Ads, Google Ads, TikTok Ads)
Experience with budget management and performance optimization
Analytical mindset with the ability to interpret campaign data and KPIs
Negotiation skills and experience dealing with media vendors
Familiarity with tracking tools (e.g., Google Tag Manager, pixels)
Ability to work under pressure and manage multiple campaigns simultaneously